Friday, August 28, 2020
Digiday Reveals 56% of Advertisers Paused Facebook Spend in July via @SusanEDub
August 28, 2020 at 03:57PM
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Thursday, August 27, 2020
How Anxiety—and Hope—Can Drive New Product Adoption
Marketers seek to evoke hope rather than inspire anxiety during new product launches. But is this the correct approach?
The post How Anxiety—and Hope—Can Drive New Product Adoption appeared first on American Marketing Association.
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Facebook is bringing fundraisers for personal causes to the Instagram platform, which small businesses can utilize to raise money.The post Facebook Brings Small Business Fundraisers to Instagram via @MattGSouthern appeared first on Search Engine Journal.
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Interested in scalable text generation? Learn how to programmatically generate copy for ecommerce category pages using a transformer-based language model.The post How to Generate Data-Driven Copy for Ecommerce Category Pages with GPT-2 via @iPullRank appeared first on Search Engine Journal.
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Develop green products or create a green organization? Companies that market sustainable products risk blowback from consumers and regulators if rising product sales increase their carbon emissions.
The post Carbon Footprinting and Pricing Under Climate Concerns appeared first on American Marketing Association.
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How Anxiety—and Hope—Can Drive New Product Adoption
Real Time Lead Gen Resources
Tuesday, August 25, 2020
COVID-19 is the asteroid that struck American small business
Friday, August 21, 2020
No in-person events until 2nd half of 2021, marketers say
Thursday, August 20, 2020
The Essential Guide to Rebranding
Rebranding is a challenging time for any organization. We partnered with industry experts to compile unique insights, learnings and strategies into the full journey of rebranding a company while solving for the daunting tasks that come with it. Along with strategies to drive the most value out of your rebrand, key details in the guide […]
The post The Essential Guide to Rebranding appeared first on American Marketing Association.
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Looking for actionable and proven SEO tactics? The kind that will help you now? Here are 101 quick SEO tips, tricks, and secrets that work.The post 101 Quick & Actionable Tips to Improve Your SEO via @annaleacrowe appeared first on Search Engine Journal.
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A new Journal of Marketing study finds that managers can increase their accuracy in predicting whether a bankrupt company will survive by considering the company’s advertising and R&D.
The post The Impact of Advertising and R&D on Bankruptcy Survival appeared first on American Marketing Association.
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Luth Research partnered with Microsoft to study shopping habits over an 18-month period. Now more than ever it is important to know what consumers want to hear from brands and what their digital behaviors are during the path to purchase. This ebook takes a deep dive into the behavioral analysis of the role search plays […]
The post Microsoft Digital Commerce: What Valuable Shoppers Are Doing and Where to Find Them appeared first on American Marketing Association.
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The Essential Guide to Rebranding
Real Time Lead Gen Resources
Tuesday, August 18, 2020
Christopher Dickey, Renowned Foreign Correspondent, Dies at 68
Friday, August 14, 2020
3 Nonprofit Marketing Tactics Every Business Can Learn From
Thursday, August 13, 2020
Why Consumers Subscribe and Unsubscribe from Email [New Data]
Think email marketing is dead?
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Be on your way to better PPC results. Just use these seven Google Ads shortcuts to help you save time and give you insights faster.The post 7 Google Ads Shortcuts for Better Results with Less Effort via @SusanEDub appeared first on Search Engine Journal.
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Google is adding more context to photos in image search results, which presents site owners with a new opportunity to drive traffic.The post Google Creates a New Way to Drive Traffic Via Image Search via @MattGSouthern appeared first on Search Engine Journal.
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Advertisers can now freely place ads on TikTok, the fastest-growing social app in history.The post TikTok Self-Serve Ads Available Globally & $100 Million in Ad Credits via @SusanEDub appeared first on Search Engine Journal.
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Justin Hess at Real Time Lead Gen
Why Consumers Subscribe and Unsubscribe from Email [New Data]
Real Time Lead Gen Resources
Tuesday, August 11, 2020
Henry Martin, Wry New Yorker Cartoonist, Is Dead at 94
Friday, August 7, 2020
On Page SEO: The Key Considerations for Ranking Higher on Google [Infographic]
August 07, 2020 at 04:05PM
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https://www.realtimeleadgencalls.com/2020/05/01/rtlg-bio/
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Thursday, August 6, 2020
How HubSpot Video Managers Coordinate and Produce Content Remotely
In early 2020, video overtook blogs and infographics as the most used type of marketing content. Around the same time, remote work grew more than ever before.
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When I woke up this morning, I groggily shuffled to my kitchen, where I made a distressing discovery: I was out of coffee grounds.
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On average, 11.1% of customers complain. Do you know how that affects firm performance?
The post Learning to Love Your Complaining Customers appeared first on American Marketing Association.
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So your company is growing. Things are exciting. Everyone is motivated and ideas are coming in from left and right.
Then it happens.
You say something along the lines of, “Wouldn’t it be cool if we could build [revolutionary idea here]? It would cut costs/generate a ton of new leads/change the way we operate.”
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How HubSpot Video Managers Coordinate and Produce Content Remotely
Real Time Lead Gen Resources
Tuesday, August 4, 2020
E-A-T & Link Building: A Guide to Evaluating Prospects via @_kevinrowe
August 04, 2020 at 04:08AM
Local SEO Internet Marketing Consultants | Real Time Lead Gen | Digital Marketing Services - Feed
Real Time Lead Gen Resources
https://www.realtimeleadgencalls.com/2020/05/01/rtlg-bio/
Google Sites
#Marketing